The IT Community and Organization


Business is a socially legitimate activity that comes its right to exist from economic efficiency and the capacity it creates for alone, for its shareholders, and for their wider network of constituencies. It owes its social legitimacy for the trust this inspires in employees and society at large; to its relationship with governments and other agencies in solving problems of social importance, and to its enduring determination to providing economic benefit that serves the public good.

The Information Environment

In the developing world, you will discover two primary economic regimes or realms: a bulk-processing environment yielding items that essentially congeal resources with a little knowledge under Marshall’s guidelines of decreasing returns, and a knowledge-based part of the economy that makes increasing-returns online commodities, just like Hewlett-Packard’s pcs. Companies inside the knowledge world often have functions that period both realms. But much of the time, high-tech firms separate the knowledge-based functions from their bulk-processing ones.

The Management Environment

In the expertise world, competition is not a straightforward exercise in bargaining but a series of missions to deliver the next technological winner–the next cash cow. In such a milieu, managers have to be more mission-oriented than production-oriented. They must organize rassemblement units of people–those that can deliver the next product that will aid a company rich–in small teams that survey directly to the CEO or to the board of directors.